Live Technology Language Revitalization

When a language spoken by only a few thousand people faces extinction, digital tools can help preserve it — but only if they're built with the community, not just for it. Selena Jerome from the Gwich'in Tribal Council in Canada's Northwest Territories joins UX designer Kasia Kaniewska from Merixstudio to talk about what technology-assisted language revitalization requires, and what happens when software design meets Indigenous cultural preservation.

00:00 → 00:04

Hello, everyone. Welcome to Merixstudio's live session.

00:04 → 00:08

Big thanks for deciding to spend the next hour or so with us.

00:08 → 00:10

If you're watching us live,

00:10 → 00:14

please let me know if you can see and hear us correctly

00:14 → 00:17

because we will be recording this session and you will be

00:17 → 00:18

able to rewatch it.

00:18 → 00:22

But we need to know that everything's all right.

00:23 → 00:26

Joining me today are two very special guests.

00:26 → 00:30

My first guest is Selena Jerome from the Gwich'in Tribal

00:30 → 00:32

Council. Hi Selena, how are you?

00:32 → 00:36

Van Gwenzi from Inuvik in the Northwest Territories in

00:36 → 00:37

Canada's Western Arctic.

00:37 → 00:39

I would just like to acknowledge that I'm speaking

00:39 → 00:42

to you today from the traditional lands of the

00:42 → 00:44

Gwich'in and the Inuvialuit people.

00:45 → 00:48

Thank you very much for joining us and for accepting the

00:48 → 00:49

invitation, Selina.

00:49 → 00:53

My other guest is Kasia Kaniewska from Meric Studio.

00:53 → 00:54

Hi, Kasia. How are you?

00:54 → 00:57

Hi, hello. Thank you for having me.

00:58 → 01:02

Thank you very much. I'm really excited to have you here.

01:02 → 01:06

And I can already tell you that it will be a very fascinating discussion.

01:06 → 01:09

Thanks to my guests and thanks to the topics that we are going

01:09 → 01:13

to because we are going to focus on technology and

01:13 → 01:15

language revitalisation,

01:15 → 01:17

as well as the challenges and opportunities of language

01:17 → 01:19

revitalisation.

01:19 → 01:23

So if you have any questions or comments to my guests,

01:23 → 01:26

feel free to leave them in the chat box and we will answer

01:26 → 01:29

them after their discussion.

01:29 → 01:33

Okay, I can see that all is good with the audio and with the video.

01:33 → 01:37

So I think we can start.

01:37 → 01:38

All right.

01:38 → 01:40

So if you Google Wiccan,

01:40 → 01:44

you will find out that it is a severely endangered

01:44 → 01:46

language according to UNESCO.

01:46 → 01:49

In the 80s, there were about twelve hundred speakers.

01:49 → 01:54

Now the estimates vary around four hundred and five hundred.

01:54 → 01:57

So my first question would be to Selina.

01:57 → 02:00

Could you give us some background on the current

02:00 → 02:03

situation of Gwich'in right now from your perspective?

02:03 → 02:07

Because I know that you're dealing with language

02:07 → 02:10

revitalisation, so you definitely have some insights to share.

02:10 → 02:12

Yes, thank you.

02:12 → 02:16

I would just like to say that I started working in language

02:16 → 02:21

revitalisation in January of twenty twenty one,

02:21 → 02:23

and it's brand new to me.

02:23 → 02:27

So this whole first year was a learning curve and it

02:27 → 02:31

was very interesting to go out there and to see what was going

02:31 → 02:33

on within the language.

02:33 → 02:36

So if we start with the Statistics Canada census

02:36 → 02:40

data that was done in twenty sixteen,

02:40 → 02:44

they stated that there was less than two ninety five people in

02:44 → 02:46

Canada that spoke the Gwich'in language.

02:46 → 02:50

Now since twenty sixteen or six years ago,

02:50 → 02:54

we have had Gwich'in speaking people pass away.

02:54 → 02:57

So the number has since declined,

02:58 → 03:02

but we also have Gwich'in people who live in Alaska in

03:02 → 03:06

the United States, and we also have Gwich'in people

03:06 → 03:09

that live in the Yukon.

03:09 → 03:13

And right now we have two dialects that we speak in the

03:13 → 03:14

Gwich'in language.

03:14 → 03:17

One is the Gwich'in dialect,

03:17 → 03:19

and the other is the Tetlet dialect.

03:20 → 03:23

So I'd like to start with how this

03:23 → 03:25

all began and why we are in this situation

03:25 → 03:29

Let's go back to

03:29 → 03:33

the days of residential school era when our grandparents

03:33 → 03:37

who were three or four years old at the time were taken

03:37 → 03:40

away from their families.

03:40 → 03:42

Our grandparents, when they were that age,

03:42 → 03:46

were living in a language or in a camp setting,

03:46 → 03:48

they were on the land with their family.

03:48 → 03:50

They were immersed in the language.

03:50 → 03:53

They were taught how to survive on the land.

03:53 → 03:55

They were taught how to hunt.

03:55 → 03:58

They were taught how to make their own clothing and they

03:58 → 03:59

were nomadic people.

03:59 → 04:03

So they followed the caribou to keep going,

04:03 → 04:06

to keep surviving.

04:06 → 04:09

Now, when they were taken away from their families,

04:09 → 04:12

their loving homes, their safe homes,

04:12 → 04:14

their healthy homes,

04:14 → 04:17

and put into an institution where they were stripped of

04:17 → 04:20

their own human rights, you know, where there was physical,

04:20 → 04:24

mental, psychological, sexual abuse happening.

04:25 → 04:28

These children were fluent in the Gwich'in language before then.

04:28 → 04:32

And all of a sudden they're taken into these institutions.

04:32 → 04:36

And all of a sudden they're punished because they couldn't speak English.

04:36 → 04:37

They've never heard a word of English.

04:37 → 04:40

All they knew was the language.

04:40 → 04:43

And so can you imagine how a child of

04:43 → 04:46

four or five years old who has never heard the English language,

04:46 → 04:48

and then you are getting reprimanded because you don't

04:48 → 04:51

know how to speak the language or the English language?

04:51 → 04:53

This is why we are in our state today.

04:53 → 04:56

It's because indigenous people were made to feel ashamed of

04:56 → 04:58

their culture and their language.

04:58 → 05:01

They lost their voices while in residential school,

05:01 → 05:04

because if they spoke up, they were punished.

05:05 → 05:08

We are still dealing with the effects of residential school today.

05:09 → 05:12

And I speak to many people who know the language.

05:12 → 05:15

I speak to people who understand the language,

05:15 → 05:17

but for them to speak it,

05:17 → 05:21

it brings back or it triggers them to a time where they

05:21 → 05:22

weren't allowed to do that.

05:23 → 05:24

So

05:25 → 05:28

that's why we're in our state And

05:29 → 05:30

we do have other people, you know,

05:30 → 05:33

who came back from residential school and took their power

05:33 → 05:37

back and made an effort to learn their language.

05:39 → 05:41

And so I guess my question is today,

05:41 → 05:46

the churches inflicted this harm on the Gwich'in people.

05:46 → 05:49

So I'd like to know how the churches working with the

05:49 → 05:52

language departments today and helping revitalize the language

05:52 → 05:54

or where they're going to start.

05:55 → 05:57

That's just my opening.

05:57 → 06:00

Today we do have participants who are

06:00 → 06:04

actively learning the language with mentors,

06:04 → 06:08

and we do have online glitching classes.

06:08 → 06:09

And we have people,

06:09 → 06:12

we have instructors who are located in Alberta.

06:12 → 06:14

We have instructors who are located in the Yukon.

06:14 → 06:18

And then we have participants who are in the NWT,

06:18 → 06:20

the Yukon, and Alberta.

06:20 → 06:23

So they come together at least three times a week for an hour

06:23 → 06:25

and a half, and they learn the language.

06:25 → 06:30

They have created their own document to go by.

06:30 → 06:32

So it's like their own little curriculum that they've

06:32 → 06:35

developed and how they wanna learn the language.

06:35 → 06:38

And it's basic, it's, you know, introductions.

06:38 → 06:41

It's how are you? It's the weather.

06:41 → 06:43

It's how you're feeling today.

06:44 → 06:47

Just what's going on in your daily life. Right?

06:47 → 06:48

And

06:49 → 06:52

so the people who are in this

06:52 → 06:55

group, they practice all year round virtually.

06:55 → 06:59

And one of the things that they really like doing is

06:59 → 07:03

an on the land immersion camp, going back to the land,

07:04 → 07:06

living the traditional lifestyle,

07:06 → 07:09

working with traditional harvested meats and fish.

07:09 → 07:14

And what they do is they just speak in the language at the camp.

07:15 → 07:20

And so we believe that, you know,

07:20 → 07:22

when you're out on the land, this language,

07:22 → 07:24

the language is dormant in all of us.

07:24 → 07:26

And when we go to the land,

07:26 → 07:29

that's where it just like comes naturally.

07:29 → 07:31

And a short little story to go with that.

07:32 → 07:36

A lady who was on an immersion camp last year,

07:37 → 07:38

she grew up in the Gwich'in language.

07:38 → 07:40

Her grandparents raised her up on the land,

07:40 → 07:41

strictly on the land.

07:41 → 07:44

And her grandparents spoke only the Gwich'in language to her.

07:44 → 07:47

But when she was taken to residential school, she lost it.

07:47 → 07:49

She didn't practice it every single day because obviously

07:49 → 07:51

they weren't allowed.

07:51 → 07:55

However, when she decided to retire from her work,

07:55 → 07:57

she thought, you know what, I'm gonna get my language back.

07:57 → 07:59

And so she started taking these classes.

07:59 → 08:04

And all of a sudden, it was just coming back to her.

08:04 → 08:04

You know?

08:04 → 08:06

Like, the language was coming back to her,

08:06 → 08:08

and all of a sudden, she was telling instructors, okay.

08:08 → 08:10

This is how my grandparents said that word.

08:10 → 08:14

And she was kind of like bringing back the old style of the language.

08:14 → 08:16

So when we talk about on the land immersion,

08:16 → 08:18

that's where we need to go.

08:19 → 08:21

And I do believe that's where people

08:22 → 08:26

want to be while trying to learn the languages on the land.

08:26 → 08:30

Yeah, I imagine it's the most effective because you are close

08:30 → 08:32

to people and you're, as you said,

08:32 → 08:34

you are also close to nature.

08:34 → 08:37

And from what I know from you and Kasia told me,

08:37 → 08:40

the Gwich'in language is very close to the environment,

08:40 → 08:41

to what it's around.

08:41 → 08:45

So I imagine that it must be a bit easier to

08:45 → 08:48

bring this language back to you.

08:48 → 08:51

Oh, definitely. I speak to many people.

08:51 → 08:54

In my job as language revitalization,

08:54 → 08:58

or manager language revitalization, I

08:58 → 09:01

find a lot of people call me and they come forth with their

09:01 → 09:05

concerns, but I also question them about the language

09:05 → 09:09

and have you tried learning it or do you have somebody that

09:09 → 09:11

you that could mentor you?

09:11 → 09:14

And, you know, like, what would be the easiest way?

09:14 → 09:17

And again, the majority of them all state, like,

09:17 → 09:19

I find that I learn the language better when I'm on the land.

09:19 → 09:23

It doesn't matter if I'm in a camp setting up the river or if

09:23 → 09:27

I'm out harvesting berries on the land, just being there.

09:27 → 09:32

I feel like I know more of the Gwich'in language from that perspective.

09:32 → 09:34

Yeah, I see.

09:34 → 09:36

And now that you mentioned Land,

09:36 → 09:41

I'm actually wondering about this tech part of

09:41 → 09:44

language revitalisation, because being close to

09:44 → 09:47

speakers, to the language is one thing.

09:47 → 09:51

But then technology can also open up numerous possibilities

09:51 → 09:55

of exercising language, of trying

09:55 → 09:58

to reignite it anew.

09:58 → 10:02

But there's also this view that technology can be kind of a mixed blessing.

10:02 → 10:04

So on the one hand, there are these opportunities.

10:04 → 10:08

But on the other hand, if you think of the online word,

10:08 → 10:10

it's English that's lingua franca, right?

10:10 → 10:14

And it may be viewed as something that discourages the use

10:14 → 10:16

of your heritage language.

10:16 → 10:17

And before Selina,

10:17 → 10:19

I go back to you and ask you about how it's like with

10:19 → 10:24

Gwich'in, I was wondering about Kasia's point of view

10:24 → 10:27

on that because I know that Kasia also has some background

10:27 → 10:31

in linguistics apart from being a UX designer.

10:31 → 10:32

Yes. Yes, actually, I do.

10:32 → 10:36

I've studied Swedish at university.

10:36 → 10:39

So actually, this project was very

10:39 → 10:41

interesting to me,

10:42 → 10:46

taking into account my background and

10:47 → 10:50

answering your question, Alexandra,

10:50 → 10:55

it can definitely be a mixed blessing because on one hand,

10:56 → 10:59

it's easier for you to communicate in English.

10:59 → 10:59

Right.

10:59 → 11:04

So let's take an example of Sweden that I'm a bit more

11:04 → 11:08

familiar with, where people I know people who have lived

11:08 → 11:12

there for many, many years and still they do not speak the

11:12 → 11:16

language just because everyone else is very fluent in

11:16 → 11:20

English. So there is no need actually to speak the language.

11:20 → 11:24

And we have an example of a glitching from what we've

11:24 → 11:27

learned during the development of the

11:28 → 11:29

of app.

11:30 → 11:33

There is actually no going around it.

11:33 → 11:37

You cannot learn about Quichin without actually speaking

11:37 → 11:41

it as the language actually is built around

11:41 → 11:45

a lot of metaphors, a lot of descriptions of the nature of

11:45 → 11:47

the world around you.

11:47 → 11:52

So so from my point of view,

11:52 → 11:54

as a language that was initially

11:55 → 11:57

very much a spoken language.

11:58 → 12:02

It's very unique how it depicts nature,

12:02 → 12:05

how it depicts, for example, the seasons,

12:05 → 12:07

the names of the months,

12:07 → 12:11

like the February sun's getting higher.

12:11 → 12:14

So that's the direct translation of the March

12:14 → 12:19

Eagles month or even the July when people gather up together.

12:19 → 12:22

So these are examples of

12:23 → 12:27

pretty much direct translations of the Gwich'in into

12:27 → 12:30

English, showing that, you know.

12:31 → 12:35

How how actually the language shaped the way people

12:35 → 12:40

think about nature and the things that surround them.

12:40 → 12:42

So certainly.

12:43 → 12:47

It's it's impossible actually to.

12:49 → 12:52

To just use English in this case

12:52 → 12:54

and then the whole complexity

12:54 → 12:57

of the cultural background and the story.

12:57 → 13:00

Of course, I would say that, for example,

13:00 → 13:04

groups on Facebook would help you to find people

13:04 → 13:08

who are also interesting, interested in in

13:08 → 13:12

language such as which in and there are some groups,

13:12 → 13:18

as we've done some research on when we were starting the project.

13:18 → 13:19

But on the other hand,

13:19 → 13:22

there is this

13:22 → 13:26

risk, I would say, that you would switch to English instead

13:26 → 13:27

of practising the language.

13:27 → 13:32

So as you said, it's a mixed blessing for sure.

13:32 → 13:35

Yeah, as we like to say it, it depends, right?

13:38 → 13:42

Actually, preparing for our conversation,

13:42 → 13:43

I've read about, you know,

13:43 → 13:46

different ways in which technology can support language revitalisation.

13:46 → 13:48

I've read about, for example,

13:48 → 13:53

Motorola introducing a Cherokee language interface And

13:53 → 13:55

Yukasha said, there are also Facebook groups.

13:55 → 13:59

But I'm wondering about your experience, Salina.

13:59 → 14:03

How do you use technology at your community for

14:03 → 14:05

reigniting interest in Gwich'in?

14:05 → 14:10

Does it help or maybe is it this mixed blessing?

14:10 → 14:14

You know, when I think of technology and working with the language,

14:15 → 14:19

you have to remember that the language department is to

14:19 → 14:22

service everyone in the Gwich'in settlement area,

14:22 → 14:25

but we also have beneficiaries all over the world.

14:25 → 14:28

And one of the one of the things that I wanted to do when

14:28 → 14:33

I started my position was to promote the language.

14:33 → 14:38

You know, get it out there that it's okay to start learning the language again.

14:38 → 14:41

And if you needed any type of resources, then by all means,

14:41 → 14:45

you contact me or contact somebody who knows a

14:45 → 14:47

language and see how we can work together.

14:47 → 14:51

And so I noticed that when I started using promotions on

14:51 → 14:55

our Facebook social media platform,

14:55 → 14:58

I started getting questions, and

14:58 → 15:01

I started getting emails from people saying, you know,

15:01 → 15:03

I really wanna learn learn the language.

15:03 → 15:04

Like, how can I do that?

15:04 → 15:08

And so then I would direct them into our online learning,

15:08 → 15:09

Gwich'in learning classes,

15:09 → 15:12

and I would just introduce the person to the instructors,

15:12 → 15:14

and then they would, you know, contact them and say, okay.

15:14 → 15:17

What's your level of knowledge in the Gwich'in language?

15:17 → 15:20

So then we know where to start teaching the Gwich'in language.

15:20 → 15:24

So for me, that was, you know, reaching out to people,

15:24 → 15:26

not just within the Gwich'in settlement area,

15:26 → 15:29

but I was reaching people in the south as well.

15:31 → 15:33

When we talk about learning the

15:33 → 15:36

language, I talk to my mom and my aunts,

15:36 → 15:39

and I talk to elders from the communities a lot,

15:39 → 15:41

and they say, know, if you're gonna learn the language,

15:41 → 15:45

you need to be immersed in the language every single day.

15:45 → 15:46

You need to hear those words.

15:46 → 15:50

You need to know how they are pronounced. And thank goodness.

15:50 → 15:51

You know?

15:51 → 15:55

I have a computer that, you know, has a CD player on it.

15:55 → 15:59

And I have my late auntie Bertha Francis CD in there.

15:59 → 16:02

So, you know, sometimes first thing in the morning,

16:02 → 16:03

that's what I'm listening to.

16:03 → 16:06

And I'm listening to how she pronounces words because,

16:06 → 16:11

you know, as an example, I went up to my hometown of Tetlege,

16:11 → 16:13

Fort McPherson over the weekend,

16:13 → 16:16

and I went to go see my auntie Mary, my mom's eldest sister,

16:16 → 16:18

and she's about eighty four.

16:18 → 16:21

And I told my mom, you know, I said,

16:21 → 16:24

I have to acknowledge my auntie and talk to her in

16:24 → 16:27

Gwich'in. I said, so I can't use Mary, auntie Mary.

16:27 → 16:28

I said, what do I call her?

16:28 → 16:31

And she said, you call her Sheikai. And I said, okay.

16:31 → 16:34

And so I was all excited. I was all happy.

16:34 → 16:37

I went into my auntie Mary's house and I told her,

16:38 → 16:41

And she looked at me and she said,

16:42 → 16:44

And she said, now you try.

16:44 → 16:47

And I said, And she's like, yes.

16:47 → 16:48

That's how you say it.

16:48 → 16:53

Otherwise, that meaning has a or that word has a totally different meaning.

16:53 → 16:55

So you have to be very careful.

16:55 → 16:59

So having audio really helps because it's repetitive and you

16:59 → 17:01

could hear it anytime you want.

17:01 → 17:04

And one of the suggestions I got was, you know,

17:04 → 17:06

playing it at home while, you know,

17:06 → 17:08

you're cleaning or you're cooking supper or while the

17:08 → 17:11

girls are doing homework or, you know, playing with Lego.

17:11 → 17:14

You know, just have it on in the background because it's gonna

17:14 → 17:16

be embedded in your memory.

17:16 → 17:17

You know?

17:17 → 17:22

So that's that's kind of my thought on, you know, technology.

17:22 → 17:24

But one of the other you know,

17:24 → 17:28

one of my future goals for this department is to have all

17:28 → 17:31

of our resources, whether it's printed,

17:31 → 17:33

is to get them in audio, you know,

17:33 → 17:36

for that very purpose so people can hear it and people could

17:36 → 17:39

start practicing the sounds.

17:39 → 17:41

So and as Katrina said, you know,

17:41 → 17:44

Gwich'in is a very complex language.

17:44 → 17:47

And, you know, one word and I'll give you an example

17:47 → 17:50

is, you know, and it means bear.

17:50 → 17:53

But then you have, which means wolf.

17:53 → 17:54

So it's not Right?

17:54 → 17:55

Right?

17:55 → 17:57

So you have to really distinguish the words and

17:57 → 17:58

really know how to practice it.

17:58 → 18:01

And even as I practice with my mom, you know,

18:01 → 18:03

driving on the highway, many times she's like, nope.

18:03 → 18:04

That's not the way.

18:04 → 18:07

This is how and I have to re keep redoing it.

18:07 → 18:09

And, you know, trying to remember that every single day,

18:09 → 18:13

you know, that's where you have to take the time out and really

18:14 → 18:16

devote yourself to the language.

18:16 → 18:18

Yeah. So it's like training a muscle, basically.

18:18 → 18:22

If you don't do it regularly, it won't really pay off.

18:22 → 18:23

Exactly.

18:23 → 18:27

And, you know, we have six we have six editions of it,

18:27 → 18:29

the dictionary.

18:29 → 18:32

So we have all these different resources that eventually we we

18:32 → 18:34

wanna put online.

18:34 → 18:36

But we also wanna do, you know,

18:36 → 18:39

the audio for every one of those words.

18:39 → 18:39

You know?

18:39 → 18:43

So this is why the the app is so important because with this

18:43 → 18:45

app, you could open it anytime you want.

18:45 → 18:47

Like, you know, if you take a two minute break,

18:47 → 18:50

open it and listen to the words because it has audio from our

18:50 → 18:53

elders from Sige Chic and Teluget.

18:53 → 18:54

So yeah.

18:54 → 18:55

Yeah.

18:55 → 19:00

Because just to note, recently we've released application for

19:00 → 19:01

learning Gwich'in.

19:01 → 19:05

We worked together with the Gwich'in Tribal Council and you

19:05 → 19:10

can already download it and try learning Gwich'in on your own.

19:11 → 19:13

So my question will be,

19:13 → 19:17

how did you come up with the idea for building a mobile

19:17 → 19:19

application for learning Gwaijin?

19:19 → 19:23

I suppose that having these audio files was one motivation,

19:23 → 19:26

but what other reasons did you have for that?

19:27 → 19:30

So when I spoke to so like I said,

19:30 → 19:33

I started this job in January of twenty twenty one.

19:33 → 19:37

And at that time, Andrew Cieinski was a language

19:37 → 19:40

revitalization specialist here in the department.

19:40 → 19:44

And he and I spoke about this app because he wanted

19:44 → 19:49

to he wanted to create an app specifically

19:49 → 19:52

for learning the language, but he didn't wanna see just

19:52 → 19:54

any generic app.

19:54 → 19:57

He wanted to see something where, you know,

19:57 → 20:00

you were talking in full sentences,

20:00 → 20:03

meaningful everyday conversations.

20:03 → 20:07

And so he did a lot of research on the different type of

20:07 → 20:09

language apps that were out there,

20:09 → 20:12

and he couldn't really find one that he that, you know,

20:12 → 20:14

that was suitable, I guess.

20:14 → 20:18

And and so when he found Merrick

20:18 → 20:21

Studio, he was like he was blown away, and he thought, wow.

20:21 → 20:23

I I think we could work with them,

20:23 → 20:26

and I think they could develop what we have as a vision.

20:26 → 20:30

And so he he called them up and they had a meeting,

20:30 → 20:33

and basically, we were talking about, you know,

20:33 → 20:37

what our vision was for this app and what we wanted to see.

20:37 → 20:40

And they were really excited to, you know,

20:40 → 20:42

start this project because it was something I don't think

20:42 → 20:45

they've really done before.

20:45 → 20:49

And so and so it was really exciting.

20:49 → 20:51

And I from my point of view,

20:51 → 20:54

I've never developed an app or assisted in

20:54 → 20:56

developing an app before.

20:56 → 20:58

So all of the information was quite brand new,

20:58 → 21:00

and it was exciting to see from, you know,

21:00 → 21:04

where we were when we started, the middle part, and then,

21:04 → 21:07

you know, the the the end result.

21:07 → 21:11

And just listening to Andrew because I was chatting with him

21:11 → 21:11

about it, you know,

21:11 → 21:15

and he was talking to me and I one of the things I said was

21:15 → 21:17

like, how did the name come up?

21:17 → 21:20

That means camping.

21:20 → 21:24

And he said, well, you know, he said, you know, in this app, there's modules.

21:24 → 21:27

There's there's modules, and it's

21:27 → 21:31

broken down into lessons, and there's exercises.

21:31 → 21:33

And so he says there's two modules that are broken down

21:33 → 21:34

into seven lessons.

21:34 → 21:36

And with those lessons,

21:36 → 21:40

there's a Tetlet dialect that has thirty six exercises.

21:40 → 21:43

So you have to go from one exercise to the next exercise,

21:43 → 21:47

and there's little tests that you have to do in order to move

21:47 → 21:48

to the next exercise.

21:48 → 21:51

And so he said it's like going from one camp to another camp

21:51 → 21:54

to another camp before you reach your final destination,

21:54 → 21:56

which is kind of like what the Gwich'in people would have

21:56 → 21:58

done, you know, years, like,

21:58 → 22:01

hundreds of years ago when they lived on the land.

22:01 → 22:03

So I was like, that's really cool.

22:03 → 22:07

And so just thinking about it, you know,

22:07 → 22:11

that's kind of where we came from and yeah.

22:12 → 22:17

A huge thank you to Merrick Studio for helping us,

22:17 → 22:20

and a huge thank you for Andrew who, you know,

22:20 → 22:23

took the initiative to start this project and

22:24 → 22:27

continue on with it to where it's at right now.

22:27 → 22:31

I could see Kasia nodding her head that it was

22:31 → 22:34

an indeed unique project.

22:34 → 22:36

Katya, could you elaborate on that?

22:36 → 22:38

Yes, certainly.

22:38 → 22:40

So from our perspective, was, in fact,

22:40 → 22:43

very special project.

22:44 → 22:47

On one hand, we followed some standard procedures

22:47 → 22:50

like we started with a workshop,

22:50 → 22:54

a product design workshop where we did a lot of brainstorming

22:54 → 22:58

together and a lot of research regarding

22:58 → 23:00

language learning apps.

23:01 → 23:05

On the other hand, we also had some unique twists.

23:05 → 23:06

For example,

23:07 → 23:11

the research we've done wasn't just around the

23:11 → 23:15

language learning apps that we would usually do.

23:15 → 23:15

Right.

23:16 → 23:19

Just to check what what what is the

23:19 → 23:23

competition, what's already been invented,

23:23 → 23:24

developed, etc.

23:24 → 23:29

So in this case, we knew we had to connect with the

23:29 → 23:32

people because the target audience was

23:32 → 23:35

very specific in this case.

23:35 → 23:40

So we understood the importance of user testing right away.

23:40 → 23:45

And and that was one of the parts where we we

23:45 → 23:48

hoped we would get some answers as to, you know,

23:48 → 23:52

where lies the difficulty in the language learning

23:52 → 23:56

process, because it's not a trivial language, as I said.

23:57 → 24:01

An example of that is, for example, during the workshops,

24:01 → 24:05

we were extremely naive and one of the goals we had was

24:05 → 24:10

to learn some Gwich'in during the three day workshop and we failed

24:11 → 24:16

because as Selina has nicely explained,

24:16 → 24:21

it's from the well, phonetically speaking,

24:21 → 24:23

well, it's not a trivial language.

24:23 → 24:24

Right.

24:24 → 24:27

So depending how you put a stress

24:27 → 24:31

on a word or how you pronounce a specific

24:31 → 24:34

sound, it can mean a lot of things.

24:34 → 24:38

So for us, it was it was a failure,

24:38 → 24:42

but it actually made us realize how difficult

24:42 → 24:44

is this task.

24:44 → 24:48

And we understood during this process

24:48 → 24:51

what will be the challenge in in the language learning,

24:51 → 24:55

which was a great a great starting point for us.

24:55 → 24:57

So we understood

24:58 → 25:02

that, for example, the part with the speaking

25:02 → 25:05

and everyday conversation is really crucial in this app.

25:05 → 25:07

So we really focused on it.

25:07 → 25:11

We didn't cover that much from a grammatical standpoint.

25:11 → 25:11

Right.

25:11 → 25:15

We understood that everyday conversation with the

25:15 → 25:21

elders is is really an important

25:21 → 25:24

part of this of this process.

25:25 → 25:28

What I would say was also unique

25:28 → 25:32

was the ownership that the Gwich'in Tribal Council gave us.

25:32 → 25:36

And thank you, Selena, for all the trust

25:36 → 25:38

from your side.

25:38 → 25:43

So the cooperation on our side was

25:43 → 25:47

more like sometimes it felt a little bit more like a start

25:47 → 25:50

up enterprise because we we felt

25:50 → 25:54

that we we really could create

25:54 → 25:55

any app.

25:55 → 25:56

Right.

25:56 → 25:59

Given given that we we follow the rules

25:59 → 26:03

of that was stated during the workshops,

26:03 → 26:08

meaning it has it has to be an app that teaches you how to speak.

26:08 → 26:09

Right.

26:09 → 26:13

And teaches you how to pronounce words,

26:13 → 26:15

how how the everyday expressions are.

26:15 → 26:19

So it wasn't our ambition to to actually make someone

26:19 → 26:23

fluent because we understood we understood it's the app is

26:23 → 26:24

not going to make it.

26:24 → 26:29

The app is going to support you in the process and and make

26:29 → 26:32

it easier for you to repeat the vocabulary,

26:32 → 26:36

the expressions in context, as Selena

26:37 → 26:38

explained.

26:38 → 26:38

Right.

26:38 → 26:43

Now that you mentioned this ownership,

26:43 → 26:46

I'm wondering from the business perspective, Selina,

26:46 → 26:48

what was important to you

26:49 → 26:52

as basically our clients, to feel empowered?

26:52 → 26:55

Because you brought in a lot of specialist knowledge, right?

26:55 → 26:58

You brought in the idea, the cultural context,

26:58 → 27:00

the content itself.

27:00 → 27:01

But at the same time, as you said,

27:01 → 27:04

you didn't have much experience developing software.

27:04 → 27:08

So I'm wondering what from your perspective was important

27:08 → 27:12

to receive from a tech partner like Marix Studio.

27:12 → 27:15

Well, I I can't speak for Andrew.

27:15 → 27:17

But like I said,

27:17 → 27:20

what we were looking for in an app was that it can teach the

27:20 → 27:23

language in sentences, not just, you know,

27:23 → 27:25

one word here or one word there.

27:25 → 27:29

We wanted something that people could practice every day with.

27:29 → 27:31

We wanted to make sure that this app would be able to be

27:31 → 27:33

used in schools.

27:33 → 27:35

This app would be able to be used with, you know,

27:35 → 27:38

mentors and apprentices.

27:38 → 27:40

Anybody that would was able to read, you know,

27:40 → 27:44

can use this app And that it would benefit them

27:44 → 27:48

and that, you know, they would be practicing every single day.

27:49 → 27:53

For myself, because I had no experience in building an app,

27:53 → 27:57

the process from when we began was very unique and very interesting.

27:58 → 28:01

And the developers the developers made

28:01 → 28:03

made it very informational for me.

28:03 → 28:08

They made they they made sure that I understood what we were

28:08 → 28:10

doing and what steps we were in.

28:10 → 28:12

And if, you know, we had questions by you know,

28:12 → 28:14

they were there to answer them.

28:15 → 28:19

So every week, they made sure they came in contact with Andrew and I,

28:19 → 28:24

and we'd have a meeting just to see the progress of their of their work.

28:24 → 28:28

And if there was something that we wanted to tweak or something

28:28 → 28:30

we wanted to improve, obviously,

28:30 → 28:32

they were there to listen to us.

28:32 → 28:36

But thank goodness that Andrew was the one who provided all

28:36 → 28:39

the input and all of the comments and gave direction.

28:39 → 28:43

And even to the point of providing all of the content in

28:43 → 28:44

the Gwich'in language, you know,

28:44 → 28:48

and thank you to Mary Effie Snowshoe, to John Norber,

28:48 → 28:52

to Hannah Lexi, who was there guiding Andrew in making

28:52 → 28:55

sure language and words were correct.

28:56 → 29:00

So a big thank you to Merrick Studio as they were a huge help

29:00 → 29:02

in developing this.

29:03 → 29:07

And, you know, even having monthly meetings with one of

29:07 → 29:12

the managers to conduct evaluations, you know, how are we

29:13 → 29:15

feeling about the work that they were doing.

29:15 → 29:19

And, you know, I was absolutely not afraid to be honest,

29:19 → 29:23

and I felt very comfortable in voicing my concerns if I had any.

29:23 → 29:24

Okay.

29:24 → 29:27

So there was this confidence and you knew basically in what

29:27 → 29:29

direction the application was going?

29:29 → 29:32

Yes. We were a part of it all the way through.

29:33 → 29:34

Okay.

29:35 → 29:42

Katja, I wanted to go back to your background in linguistics.

29:42 → 29:46

Did that help you when you worked on KiKit?

29:47 → 29:50

Well, certainly, I would say that

29:51 → 29:54

I had the necessary curiosity to learn,

29:54 → 29:56

to approach a new language.

29:56 → 30:01

And I just wanted to understand what is

30:01 → 30:06

the difficulty in learning Kuchin and

30:06 → 30:07

how to focus on it.

30:07 → 30:11

So I understood that learning a language is a tough

30:11 → 30:15

job, actually, because there is a lot of

30:15 → 30:17

mundane tasks, I would say.

30:17 → 30:21

So every day you do the same. You repeat the same process.

30:24 → 30:28

So from my perspective, it was a very

30:28 → 30:31

interesting journey.

30:31 → 30:32

And

30:33 → 30:37

the fact that I actually like learning

30:37 → 30:41

languages, and I would say this is my hobby,

30:41 → 30:46

helped a lot because I could look at this up from,

30:46 → 30:49

I would say, a little bit higher level.

30:49 → 30:53

So not just not just as a structure of lesson

30:53 → 30:58

by lesson, but trying to understand from

30:58 → 31:01

methodology how to approach learning a language.

31:01 → 31:05

So that was certainly a help in my background.

31:05 → 31:09

And if you think about language

31:09 → 31:11

learning applications in general,

31:11 → 31:14

there are dozens of them on the market, literally.

31:15 → 31:18

For some of them the features are quite similar.

31:18 → 31:21

Sometimes there is something unique.

31:21 → 31:26

But I'm wondering how did you approach the process of picking

31:26 → 31:30

functionalities for this very application?

31:30 → 31:33

How did you choose the must haves and how did you manage to

31:33 → 31:36

make them very unique?

31:36 → 31:40

Sure. So we did a lot of research.

31:40 → 31:42

We have downloaded, I don't know,

31:42 → 31:47

seven or eight applications for learning languages.

31:47 → 31:51

And we did have a huge mural with all the

31:51 → 31:54

functionalities written down

31:55 → 31:56

with comments.

31:56 → 31:57

Would that be applicable?

31:57 → 32:01

Would maybe would that play out well or not?

32:01 → 32:05

And since we downloaded those apps,

32:05 → 32:08

we were sitting together trying to understand

32:10 → 32:13

what would bring us closer to the goal of

32:13 → 32:16

learning language such as Gwich'in.

32:16 → 32:21

So in this case, we took an example of Duolingo app

32:21 → 32:24

and maybe not all of you are familiar,

32:24 → 32:29

but they have introduced Navajo language in twenty eighteen.

32:29 → 32:34

So we took this language and Duolingo app as a benchmark.

32:34 → 32:38

So what we did was we sat together and tried to do it

32:38 → 32:40

lesson by lesson.

32:40 → 32:43

And afterwards, we we discussed,

32:43 → 32:46

for example, if the number of repetitions,

32:46 → 32:49

the number of new words was correct.

32:49 → 32:53

And we try to match it with Gwich'in and check,

32:53 → 32:57

you know, if you are a first time learner of

32:57 → 33:01

Gwich'in, would that be overwhelming for you or not?

33:01 → 33:05

So based on materials and the

33:06 → 33:11

materials from Andrew, we tried to

33:11 → 33:15

put them together in form of exercises and check if we

33:15 → 33:17

have enough content, for example,

33:17 → 33:21

for covering this part of material or not.

33:22 → 33:25

And also an important part was

33:27 → 33:29

Gwich'in, as stated many times,

33:29 → 33:32

is not an easy, trivial language.

33:32 → 33:37

So what we try to do is incorporate some fun elements to it.

33:37 → 33:37

Right.

33:37 → 33:41

So it shouldn't be a very boring, I don't know,

33:41 → 33:46

black and white or very standard generic app.

33:47 → 33:51

We really try to focus on the visual part and entertaining

33:51 → 33:57

part and also keeping the users engaged because

33:57 → 34:02

we tried to motivate them to to finish the

34:02 → 34:05

lessons as well as within during the lesson.

34:05 → 34:08

We also gave them incentives to keep going

34:08 → 34:11

because because we thought it was important.

34:11 → 34:15

And based on our experience with Navajo,

34:15 → 34:19

we understood that after a couple of repetitions where you

34:19 → 34:23

just don't know the answer and the answer is

34:23 → 34:26

false one by one, you get

34:26 → 34:27

discouraged.

34:27 → 34:32

So, yeah, that was our extensive process,

34:32 → 34:34

I would say, with trial and error.

34:35 → 34:36

Okay.

34:36 → 34:39

So you really tried to step into the shoes of your users?

34:39 → 34:42

Oh, yes, definitely. Yes.

34:42 → 34:43

And

34:45 → 34:47

staying in the topic of the application itself,

34:48 → 34:52

if you were to pinpoint the most unique

34:52 → 34:55

parts of it, what would it be?

34:55 → 34:57

The content, the design, the features?

34:57 → 35:01

Salina, what do you find the most exciting and the most

35:01 → 35:03

unique about this application?

35:04 → 35:07

You know, I think it's all of it combined.

35:07 → 35:11

The way they created the app,

35:11 → 35:14

like how it looks, the design of it.

35:14 → 35:17

When you first sign on,

35:17 → 35:19

it asks you all of these questions, whether, you know,

35:19 → 35:23

your name, your gender, your your if you're

35:23 → 35:28

intermediate, if you're beginner, if you're, you know, fluent.

35:28 → 35:30

And, you know, going through the exercises,

35:30 → 35:34

it just and the process of going there and, you know,

35:34 → 35:36

trying to get to the end, you know,

35:36 → 35:40

that would be my end goal is that I have to finish this

35:40 → 35:42

because I started it.

35:42 → 35:44

I don't want the app to come back and say, hey, Selena.

35:44 → 35:46

It's been two days.

35:46 → 35:46

You know?

35:46 → 35:51

So that's why I I think it's very unique in that sense is

35:51 → 35:54

that and going from stage to stage, right,

35:54 → 35:58

in the exercises into the modules,

35:59 → 36:03

but also knowing that we can continue to

36:03 → 36:05

add more content.

36:05 → 36:06

You know?

36:06 → 36:08

And later on down the road,

36:08 → 36:11

adding our own pictures of our own people.

36:11 → 36:14

That's exciting for me.

36:14 → 36:15

K.

36:15 → 36:19

Kasia, I know that you have some designs with you.

36:19 → 36:23

Could you actually share them and take us through the journey

36:23 → 36:25

that the user goes on to?

36:25 → 36:29

Certainly, I do not have everything.

36:30 → 36:32

We don't want to spoil the surprise.

36:32 → 36:34

Certainly not.

36:34 → 36:38

So as Selina described, maybe I would focus on this first

36:38 → 36:40

screen for for one second.

36:41 → 36:44

What we have here is is the logo

36:44 → 36:47

of the of the application.

36:47 → 36:50

And I just wanted to give you a

36:50 → 36:53

little bit of a backstory behind this.

36:53 → 36:56

So this is, of course, a speech bubble,

36:56 → 36:58

you as you all can see.

36:58 → 37:02

But this speech bubble consists of little,

37:02 → 37:04

little colorful beats.

37:04 → 37:08

And this is actually this is not

37:08 → 37:10

this is not a coincidence.

37:10 → 37:14

So we have designed this in a way that

37:15 → 37:19

those beads were an important part of a tribal

37:19 → 37:20

culture.

37:20 → 37:21

Right.

37:21 → 37:26

So every tribe has a had a specific

37:26 → 37:31

specific bead structure attached to the

37:31 → 37:35

clothes, and this represented the uniqueness of each tribe.

37:35 → 37:40

So so we tried to reuse this element

37:40 → 37:42

into into this first screen,

37:42 → 37:44

into the logo of the app,

37:44 → 37:48

saying that this is not just in the language learning app.

37:48 → 37:52

This is really immersed in the Gwich'in culture.

37:54 → 37:58

And Selina already mentioned the little

37:58 → 38:01

questionnaire that we have at the beginning.

38:01 → 38:02

So

38:04 → 38:08

what actually prompt us to create it was

38:08 → 38:12

was our curiosity as to who is actually

38:12 → 38:14

using this app.

38:14 → 38:18

And we wanted to learn a little bit more about, for example,

38:18 → 38:20

the motivation of the users.

38:20 → 38:24

So we have put some possible some

38:24 → 38:28

some possible motivations that the users might have.

38:29 → 38:32

Right now, we just gather this data.

38:32 → 38:36

But the idea is based on the feedback

38:36 → 38:40

from the users, we might actually go into different directions.

38:40 → 38:40

Right.

38:40 → 38:42

So if if everyone, for example,

38:42 → 38:46

wanted to see a little bit more of the heritage

38:46 → 38:49

part of of the app,

38:49 → 38:52

it would be a good idea to actually

38:52 → 38:57

incorporate more elements of it in the future versions.

38:57 → 39:01

And the screen on the right hand side is the

39:01 → 39:02

dialect selection.

39:02 → 39:04

So Selena already mentioned this,

39:04 → 39:08

but I wanted to point this out that we

39:08 → 39:11

understand that there are not so many speakers of Gwich'in

39:11 → 39:15

and yet the difficulty lies in two dialects

39:15 → 39:17

that are there.

39:17 → 39:21

And the app actually covers both of them.

39:21 → 39:25

So the user can select which of the dialects they would

39:25 → 39:28

like to go with.

39:28 → 39:30

And can I just add something? Sure.

39:30 → 39:33

In the in the process of developing this,

39:33 → 39:36

we did reach out to individuals within

39:36 → 39:41

the communities, and we had asked them to download the app.

39:41 → 39:43

They were given instructions on how to download the app and

39:43 → 39:46

just to test it, to try it out.

39:46 → 39:50

And they did, and we had them actually on live

39:50 → 39:53

within one of our meetings just to get their point of view.

39:53 → 39:58

And I guarantee you, every person that we ask to test this

39:58 → 40:02

app was so excited and they couldn't wait for it to come out.

40:02 → 40:06

And they were just it was just so exciting at that part,

40:06 → 40:07

you know, to know that, you know,

40:07 → 40:09

this is gonna be something great.

40:09 → 40:13

Yeah. Great to hear this, Selena. Really.

40:13 → 40:14

Yeah.

40:14 → 40:17

And that's basically the the first thing after

40:17 → 40:21

the the little onboarding questionnaire that

40:21 → 40:23

the user will see.

40:23 → 40:26

So Selena already mentioned that

40:26 → 40:28

we created this.

40:28 → 40:32

We designed this as a journey.

40:32 → 40:36

So taking a look at the cultural aspect of the

40:36 → 40:40

the Gwich'in culture and language and Gwich'in people,

40:40 → 40:44

we understood that many times they just needed to move

40:44 → 40:49

from one place to another and learning new things,

40:49 → 40:54

learning new words, learning about the nature was a part of the process.

40:54 → 40:58

So so in designing this,

40:58 → 41:02

we took that element into account and created this

41:02 → 41:03

little camping.

41:03 → 41:06

And as you progress into the app,

41:06 → 41:10

you you reach other areas of the land and

41:10 → 41:12

the landscape changes.

41:12 → 41:13

Right.

41:13 → 41:18

So so that was this little element that that we added.

41:18 → 41:22

And the camps, the color of the camps was also

41:23 → 41:27

important, I would say, in a way that we wanted to

41:27 → 41:31

indicate when do the users actually when when have they

41:31 → 41:34

reached the camp and the the little tents are

41:34 → 41:38

closed, whereas if they have already

41:38 → 41:40

covered some of the materials,

41:40 → 41:43

the tents are open to them.

41:43 → 41:45

Right. Because they they they have no missed.

41:45 → 41:49

They are no longer a mystery to them. Yeah.

41:49 → 41:51

All right.

41:51 → 41:55

And moving on to the part with the exercises.

41:55 → 42:00

So we have selected selected a couple of types of the exercises.

42:00 → 42:05

We have just put three types in this presentation.

42:05 → 42:08

So once again,

42:09 → 42:11

a lot of in a lot of cases,

42:11 → 42:15

we didn't just want the people to learn single words,

42:15 → 42:18

because if they just learned a single word,

42:18 → 42:22

they wouldn't possibly be able to reuse it

42:25 → 42:26

in the future.

42:26 → 42:26

Right.

42:26 → 42:30

And our goal once again was to to make the

42:30 → 42:33

communication skills more fluent.

42:33 → 42:38

So we have used some of the imagery to make it more entertaining.

42:38 → 42:42

But also the users would need to create a sentence

42:42 → 42:48

from from a random order of words.

42:48 → 42:53

And the third actually screen shows is is a little

42:55 → 42:58

is a little simulation, I would say,

42:58 → 43:01

of a converse everyday conversation that you would have.

43:01 → 43:04

So what we did with the exercise exercises,

43:04 → 43:08

it might be worth mentioning is we started the

43:08 → 43:12

lessons with just hearing and reading exercises.

43:12 → 43:14

So we put the audio.

43:14 → 43:18

We showed how things how words expressions are written.

43:18 → 43:22

You could play it and understand and get a little bit more familiar.

43:22 → 43:25

And once you progressed with the materials,

43:25 → 43:29

you you got more and more difficult types of

43:29 → 43:33

exercises so that you wouldn't, you know,

43:33 → 43:38

be be overwhelmed with with the content that is pretty,

43:39 → 43:44

pretty unusual, maybe pretty, pretty difficult, challenging.

43:44 → 43:44

Yeah.

43:44 → 43:46

And one

43:47 → 43:50

of the last things I wanted to say is

43:50 → 43:53

is a functionality that we have developed,

43:53 → 43:54

which is dictionary.

43:54 → 43:57

And it sounds a little bit dull. I know.

43:57 → 44:00

But I wanted to to highlight this because

44:00 → 44:04

Selena mentioned, there are six editions of the dictionary,

44:04 → 44:07

but I don't believe they are interactive.

44:07 → 44:08

Right, Selena?

44:09 → 44:12

No, not not at this point. Exactly.

44:12 → 44:16

So what we try to achieve with this functionality is

44:16 → 44:19

to give give people actually online

44:19 → 44:22

access to to the application

44:23 → 44:26

and check the words if they have doubts, if they,

44:26 → 44:29

as Selena said, have two minutes of free time or maybe

44:29 → 44:32

there is something at the back of their mind, you know,

44:32 → 44:36

that that they want to check a specific word.

44:36 → 44:37

Now they can.

44:37 → 44:41

So a regular, I would say,

44:42 → 44:45

functionality that is nothing new.

44:45 → 44:50

Actually, I think that brought a lot of value to this project specifically.

44:51 → 44:55

Okay, so the last the last part with the presentation

44:55 → 44:58

is that we tried to cover

44:59 → 45:03

even the empty states in a in a fun

45:03 → 45:05

and entertaining way.

45:05 → 45:10

And the last picture shows that the lesson is downloading.

45:10 → 45:13

So what I wanted to to

45:13 → 45:17

to say here is we have prepared the app so

45:17 → 45:21

that each module you can download it and

45:21 → 45:25

then access is access this on offline,

45:25 → 45:28

which was one of the requirements,

45:28 → 45:31

because actually maybe not all of the region,

45:32 → 45:36

the access to the Internet is is that stable.

45:36 → 45:37

Right.

45:37 → 45:42

So what we wanted to prevent is to is

45:42 → 45:46

for people to stop doing the lessons just

45:46 → 45:47

because of the Internet.

45:47 → 45:50

So something that is not that we cannot control.

45:50 → 45:54

So this is what we did.

45:54 → 45:57

Yeah, I'm sure that this preview made our audience

45:57 → 45:58

hungry for more.

45:58 → 46:03

So there will be many downloads coming in soon.

46:03 → 46:07

Before we move on, I wanted to remind you those who are

46:07 → 46:11

watching us and listening to us that you can leave questions

46:11 → 46:13

for my guests in the chat box.

46:13 → 46:15

Feel free to do this.

46:16 → 46:20

I'm wondering because Gwich'in is a very complex

46:20 → 46:25

language and it definitely wasn't easy to build

46:25 → 46:27

an application for learning it.

46:27 → 46:31

What was the most challenging part of creating KiKit,

46:31 → 46:34

Selina? From your perspective, what was the biggest challenge?

46:36 → 46:40

I think for me, it was just the building of it

46:40 → 46:45

because I had no experience in app development myself.

46:45 → 46:48

And, you know, as we walked through the process, like I said,

46:48 → 46:53

Meric Studio really contributed a lot to our to what what I didn't know.

46:53 → 46:58

But I think, you know, I think also the content,

46:59 → 47:03

inputting the content into the app, making sure that,

47:03 → 47:06

you know, if the user said, okay.

47:06 → 47:09

They're you're asking a question and, you know,

47:09 → 47:11

is it gonna be correct?

47:11 → 47:14

You know, making sure that was there. And then also the audio.

47:14 → 47:14

You know?

47:14 → 47:17

So doing the audio for the Tetlet version and doing the

47:17 → 47:21

audio for the the version,

47:21 → 47:24

that was very time consuming.

47:24 → 47:27

And, you know, thanks to Andrew who who uploaded everything.

47:27 → 47:29

You know, he said it was, you know,

47:29 → 47:32

he was working for hours on a day.

47:32 → 47:37

And there was little little instances where there was,

47:37 → 47:39

you know, problems,

47:39 → 47:41

and he had to go back to Meric Studio and say, okay.

47:41 → 47:42

Look. This is what's happening.

47:42 → 47:45

So I think it's just just that in general.

47:45 → 47:47

Mukasha, how about you?

47:47 → 47:50

What did you find the most challenging about this project?

47:50 → 47:54

I think the complexity of the language is an

47:54 → 47:58

important challenge in this case, because,

47:58 → 47:59

as you may imagine,

48:00 → 48:04

when we were designing and putting the content in the app,

48:04 → 48:08

it wasn't always easy for us to check

48:08 → 48:10

if if it's correct or not.

48:10 → 48:14

As Selina mentioned, we did not want any mistakes because

48:14 → 48:18

one of the worst things you may do is actually

48:19 → 48:23

make someone learn a word or expression in the wrong way.

48:23 → 48:29

Because in this case, relearning is really tough.

48:29 → 48:29

Right.

48:29 → 48:32

So that was, of course,

48:32 → 48:33

one of the things.

48:33 → 48:38

The other was making the application quite fun for people.

48:39 → 48:44

However, however difficult the learning path might be.

48:45 → 48:46

Another challenge, I would say,

48:46 → 48:51

was accessing the target group because

48:51 → 48:55

from the designers perspective, people during, for example,

48:55 → 48:58

conferences, they always tell you, oh, you know,

48:58 → 49:02

if you look close enough or if you are patient enough,

49:02 → 49:06

there are always people who you can test this application or

49:06 → 49:07

your project with.

49:07 → 49:11

Right. There are always there is always a target group.

49:11 → 49:15

And in this case, was extremely limited and it was

49:15 → 49:17

not as easy as we imagined.

49:17 → 49:18

Right.

49:18 → 49:22

So we once again were a little bit naive in thinking that we

49:22 → 49:26

might test this application with dozens of people.

49:26 → 49:27

We couldn't. Right?

49:27 → 49:31

So And I and I have to add to that too is that, you know,

49:31 → 49:34

with the time difference between Exactly.

49:34 → 49:37

Canada and Sweden or Poland. Poland.

49:37 → 49:38

Poland. Sorry.

49:38 → 49:42

There was, you know, a difficulty because there was

49:42 → 49:44

times where I'd have to get up, you know,

49:44 → 49:46

and come to the office before eight AM.

49:46 → 49:47

You know?

49:47 → 49:50

And so I had to get my girls up,

49:50 → 49:52

you know, my daughter and my niece up.

49:52 → 49:54

And thank goodness for them that, you know,

49:54 → 49:56

they they were like, okay.

49:56 → 49:56

We're going to the office.

49:56 → 49:58

You're gonna start work. You know?

49:58 → 49:59

But it was for, like,

49:59 → 50:02

the the the average person too that was difficult to connect

50:02 → 50:05

with them too because, you know, you know,

50:05 → 50:06

we didn't know whether they had the Internet,

50:06 → 50:10

so we had to make sure all of that, you know, fit in.

50:10 → 50:11

Exactly.

50:11 → 50:15

And and I and one of the things I have to say is that when this

50:15 → 50:19

app does go live, I'm looking for feedback.

50:19 → 50:21

I know I'm gonna get feedback,

50:21 → 50:25

and I'm gonna get and I I don't mind because it's gonna be

50:25 → 50:26

perfecting the app.

50:26 → 50:29

Right? So I'm excited for that part as well.

50:31 → 50:32

Great.

50:32 → 50:35

Okay, so we discussed the challenges.

50:35 → 50:38

So the other thing that I have to ask you about

50:39 → 50:44

is about the things that were most rewarding for you.

50:44 → 50:45

What was it?

50:47 → 50:51

So for me, I would say a lot of a lot of things.

50:51 → 50:55

So one thing was that it was really a

50:55 → 51:01

thing that was working on the project was

51:01 → 51:04

was one of those moments where, you know,

51:04 → 51:05

you're making a difference.

51:05 → 51:05

Right.

51:05 → 51:10

So you're not making any commercial application.

51:10 → 51:13

And of course, we haven't mentioned this,

51:13 → 51:15

but this application is free.

51:15 → 51:17

Right. So anyone can download it.

51:17 → 51:20

There is no premium paid features.

51:20 → 51:22

This is open to everyone.

51:22 → 51:23

So

51:25 → 51:28

so working on such a project

51:28 → 51:32

was was a great experience to me.

51:32 → 51:37

Also, having all of the ownership that that the

51:37 → 51:41

Gwich'in Tribal Council gave us was a really

51:41 → 51:43

great experience.

51:43 → 51:45

And on top of that,

51:45 → 51:47

maybe from from a design perspective,

51:47 → 51:49

I would say

51:50 → 51:51

that,

51:51 → 51:55

well, it's great if every project gives

51:55 → 51:57

teaches you something about the word.

51:57 → 51:58

Right.

51:58 → 52:01

So I was not familiar with, for example,

52:01 → 52:06

the the the whole.

52:07 → 52:12

Tough era in the Canadian

52:12 → 52:16

history, right, with the residential schools.

52:16 → 52:19

So that really gave me a perspective.

52:19 → 52:23

It it taught me a lot about about the culture of

52:23 → 52:25

Canada, about.

52:28 → 52:31

About the aspects I was never aware of. Right.

52:31 → 52:36

So so that was extremely rewarding personally,

52:36 → 52:38

I would say.

52:39 → 52:41

And, Selina, how about you?

52:41 → 52:46

Well, I think just by going through

52:46 → 52:49

this app and seeing the outcome.

52:50 → 52:52

For my personal self, you know, at home,

52:52 → 52:55

I really put my foot down with my daughter and my niece.

52:55 → 52:58

So, you know, the first thing in the morning you wake up,

52:58 → 52:59

the first thing I tell them is.

53:00 → 53:04

You know, I'm trying to get them used to using the language every single

53:04 → 53:09

day and, you know, explaining the importance of where we

53:09 → 53:12

come from and why the language is so important.

53:12 → 53:17

So when I think of this app, I could see my child, my daughter,

53:17 → 53:20

and my niece on this app every day and coming to me and

53:20 → 53:23

saying, hey, mom, like, look at this, you were a part of that.

53:23 → 53:25

And I'll be like, yes, I was.

53:25 → 53:26

And

53:29 → 53:33

if they could advertise this to their peer

53:33 → 53:37

groups, especially to the Gwich'in kids

53:37 → 53:40

that this exists and we could learn Gwich'in together,

53:40 → 53:42

like how amazing would that be?

53:42 → 53:42

You know?

53:42 → 53:48

But I'm also in the hopes that this will go into into the schools,

53:49 → 53:52

that it would go into our mentors and apprentices who are

53:52 → 53:54

currently using the language,

53:54 → 53:56

and just to anyone in general.

53:56 → 54:00

Like, I plan on showing this to the elders that were a part of it

54:00 → 54:04

and showing what they contributed towards and how

54:04 → 54:07

they make how they're going to make a difference in people's

54:07 → 54:11

lives just by, you know, doing this,

54:11 → 54:15

just by going through the app and trying to learn as much as they can.

54:16 → 54:19

So I think the beauty of this project is that it actually

54:19 → 54:21

makes a difference.

54:21 → 54:24

I would say it's to some extent,

54:24 → 54:26

it's a library of the language,

54:26 → 54:28

severely endangered language.

54:28 → 54:31

So that's really unique about it.

54:31 → 54:35

And when Selina was describing the feedback she's getting,

54:35 → 54:40

yeah, I would like to add maybe a little bit to that point.

54:40 → 54:44

So when we were performing the user testing

54:45 → 54:50

part, it was extremely rewarding

54:50 → 54:53

to see that people were very positive

54:53 → 54:57

towards the app and they were excited to have it.

54:57 → 54:59

And we had comments like, oh,

54:59 → 55:04

I would like to use it in my everyday routine. Right.

55:04 → 55:08

So that was extremely rewarding.

55:10 → 55:11

Good.

55:11 → 55:13

It's really inspiring, you know,

55:13 → 55:15

to listen to the story of this application,

55:15 → 55:20

this project and I hope it gets the popularity it deserves.

55:20 → 55:24

Lisa, I think I'm out of questions for now.

55:24 → 55:30

But I can see that there is at least one for you.

55:30 → 55:31

That's from Marta.

55:31 → 55:36

And she's asking about the most challenging

55:36 → 55:40

part of language revitalization.

55:40 → 55:41

What is the toughest part of it?

55:41 → 55:45

And I think it's a good one for Selena.

55:46 → 55:49

Right now, I think

55:50 → 55:52

promoting the language, you know,

55:52 → 55:55

we need to be out there promoting the language.

55:55 → 55:59

We need to send the message of how important that,

55:59 → 56:01

you know, this is our livelihood.

56:01 → 56:03

This is where we come from.

56:03 → 56:05

This is our identity.

56:05 → 56:10

So for me to go on social media and, you know,

56:10 → 56:13

give reasons why the language is so important,

56:13 → 56:15

create posters with, you know,

56:15 → 56:18

elders on why they think the language is so important.

56:18 → 56:21

You know, those are messages that we wanna pass on,

56:21 → 56:26

not only to the younger generation, but to everybody.

56:26 → 56:28

We have a language nest in Inuvik,

56:28 → 56:31

and it's geared towards three and four year olds.

56:31 → 56:34

And right now, they're in it's it's daycare,

56:34 → 56:35

but it's a language nest,

56:35 → 56:39

and they're immersed in the language seven point five hours a day.

56:39 → 56:41

And, you know, listening you know,

56:41 → 56:44

I I've run into some of their parents

56:44 → 56:46

on the street because Inuvik is a small town,

56:46 → 56:48

less than thirty five hundred people.

56:48 → 56:51

And they're talking to me about the language nest and how their

56:51 → 56:53

grandchild is in there or how their child is in there,

56:53 → 56:57

and the the the children are coming home using the language.

56:57 → 56:58

You know?

56:58 → 57:00

And the other part of that is we're supposed to be having

57:00 → 57:02

parent language lessons as well.

57:02 → 57:05

But just to know that these kids are picking it up,

57:05 → 57:07

their little brains are their little brains are just sponges,

57:07 → 57:10

and they're just, you know, absorbing it.

57:11 → 57:16

That's promoting the language and getting out there,

57:16 → 57:19

using social media to get the language out there.

57:20 → 57:23

From a department, we have a lot of people

57:23 → 57:27

who are really interested in the language.

57:27 → 57:31

They have their own Facebook social media platforms.

57:31 → 57:34

They have Instagram where they're taking pictures,

57:34 → 57:38

and they're writing out the language and explaining what it is.

57:38 → 57:40

And now there's TikTok.

57:40 → 57:43

And so people are now using TikTok as, like, you know,

57:43 → 57:45

spreading the language, the awareness,

57:45 → 57:47

and getting out there and telling people, you know,

57:47 → 57:49

you need to learn your language.

57:49 → 57:51

There's nothing wrong with it. Don't be ashamed of it.

57:51 → 57:53

Like, let's do this together.

57:55 → 57:57

And so we do have a lot of Gwich'in participants,

57:57 → 57:59

and they have thousands of followers.

57:59 → 58:05

Like, I follow them just listen and to see how far they've come.

58:05 → 58:09

And also, when we talk about

58:09 → 58:11

language revitalization,

58:11 → 58:14

we need to continue to build resources.

58:14 → 58:17

We need to make resources available for all of our

58:17 → 58:20

Gwich'in participants,

58:20 → 58:24

but also working with some of the or working with the college

58:24 → 58:25

here in Inuvik, you know,

58:25 → 58:29

maybe to develop a Gwich'in class for people who can take that.

58:29 → 58:32

Because, you know, if I had a class that, you know,

58:32 → 58:35

that was in person and it was three times a week,

58:35 → 58:39

I would make the time to go there and be with other people

58:39 → 58:42

and learn off of other people as well.

58:42 → 58:44

I think that would be so exciting.

58:44 → 58:48

And if that class could have a graduation end date, you know,

58:48 → 58:50

and you could be recognized for that,

58:50 → 58:52

that would be amazing.

58:52 → 58:54

And that's like something that I'm definitely gonna be working

58:54 → 58:56

on in the very near future.

58:57 → 59:02

I can see that there's one more question to you,

59:02 → 59:03

Selena.

59:03 → 59:06

Before we before we go, maybe I would like to add one sentence.

59:06 → 59:07

Right.

59:07 → 59:08

So

59:09 → 59:10

I think

59:11 → 59:15

from my perspective and observing the work of Selena

59:15 → 59:19

and the Quechin Tribal, probably one of the challenges

59:19 → 59:22

is bridging the gap between generations.

59:23 → 59:25

Because, right,

59:25 → 59:29

you have kids at schools who are exposed to

59:29 → 59:35

Gwich'in right now, and the awareness of the language is more visible.

59:35 → 59:37

And you have the elders, right,

59:37 → 59:41

who who speak speak fluently the language.

59:41 → 59:41

Right.

59:41 → 59:45

And in between those generations are

59:47 → 59:50

probably the silent generations who can understand the

59:50 → 59:55

language possibly, but they have trouble speaking it.

59:55 → 59:55

Right.

59:55 → 60:00

So so I would imagine that that bridging the

60:00 → 60:03

gap between those two generations is

60:03 → 60:06

it must be a huge challenge.

60:06 → 60:08

It it you know, it is.

60:08 → 60:12

And one of the things I'll add to that, like I said before, you know,

60:12 → 60:14

speaking with individuals who understand the language but

60:14 → 60:16

don't speak it, you know,

60:16 → 60:20

a lot of it comes back to how they were made to feel when

60:20 → 60:22

they were speaking the language.

60:22 → 60:28

And, you know, it's I think there's there there's we definitely need a

60:28 → 60:32

lot of counseling in that part and for especially for language

60:32 → 60:35

learners because the feeling of,

60:35 → 60:40

you know, being ashamed or being scared

60:40 → 60:43

because you think someone is gonna reprimand you for that.

60:44 → 60:46

That's what we're dealing with right now.

60:46 → 60:51

And I listened to the elders and talking to them about

60:51 → 60:54

it, and they understand what's happening.

60:54 → 60:56

So that's definitely something

60:56 → 61:00

that we have to look at and how could we help them,

61:00 → 61:02

how could we support them.

61:02 → 61:03

Yeah.

61:04 → 61:09

Actually, this next question relates a bit to what you've just said, Selena,

61:09 → 61:12

because it's about the significance of

61:12 → 61:16

language preservation from the First Nations perspective.

61:16 → 61:20

Because I know that language revitalisation is one of your

61:20 → 61:22

main goals at Addiction Tribal Council.

61:22 → 61:28

Could you know, tell us briefly a bit more about, you know, this importance,

61:28 → 61:31

these goals from the First Nations perspective?

61:31 → 61:32

Sure.

61:32 → 61:34

So

61:34 → 61:36

when we talk about, you know,

61:36 → 61:39

an endangered language and like

61:39 → 61:43

how do we preserve it from the Gwich'in Tribal Council's

61:43 → 61:45

mandate, and I'm just gonna read this to you.

61:45 → 61:48

The Gwich'in Tribal Council's language revitalization

61:48 → 61:51

department was created to work with individuals and

61:51 → 61:54

organizations within the four communities, a Clavic,

61:54 → 61:57

Fort McPherson, Sige Chikan, Inuvik,

61:57 → 62:01

to make language learning accessible through projects and programs.

62:01 → 62:05

The department is developing archival materials for the use

62:05 → 62:08

by the communities and continuously creating new

62:08 → 62:10

resources for language instructors to use when

62:10 → 62:12

teaching the language.

62:13 → 62:15

Our vision statement is the Gwich'in are a culturally

62:15 → 62:18

vibrant and independent nation that is environmentally

62:18 → 62:21

responsible and socially, economically, and politically

62:21 → 62:23

self reliant.

62:24 → 62:28

Our mission statement is the Gwich'in protect and advance

62:28 → 62:31

their interests through the hard work,

62:31 → 62:32

collaborative approaches,

62:32 → 62:35

and good governance in order to improve the lives and preserve

62:35 → 62:38

the culture of the Gwich'in.

62:38 → 62:41

And when

62:41 → 62:44

we look at the key responsibilities of this

62:44 → 62:48

department, one of them is

62:48 → 62:52

collecting, recording, cataloging, protecting,

62:52 → 62:55

digitizing and sharing Gwich'in resources.

62:55 → 62:57

So when we think about that,

62:57 → 63:01

our department is looking at language teaching resources,

63:01 → 63:02

how do we create them?

63:02 → 63:04

Who is our partners?

63:05 → 63:08

Printing media, audio resources is a big one,

63:08 → 63:11

like I said before, computer based tools,

63:11 → 63:15

reference materials, including dictionaries, grammar tools and

63:15 → 63:16

transcription.

63:16 → 63:20

And even when I talk about the dictionaries, the six editions,

63:20 → 63:23

one of our goals is to combine all of them into one

63:23 → 63:25

document, so it's just there.

63:25 → 63:28

And then having the audio to go along with it.

63:28 → 63:32

So it's available not just to the people within the Gwich'in

63:32 → 63:34

settlement area, but it's there for everybody,

63:34 → 63:37

all the beneficiaries around the world.

63:37 → 63:40

The second role is increased opportunities for authentic

63:40 → 63:43

language learning in a safe and supportive environment.

63:43 → 63:47

Like I said, we have online classes and if people are interested in

63:47 → 63:49

joining, like, send me a message,

63:49 → 63:54

and I'll make sure to make get you in contact with the instructors.

63:54 → 63:58

And like I said, you know, if we could have Gwich'in classes,

63:58 → 64:01

if we could have online classes, you know,

64:01 → 64:03

three times a week, four times a week, you know,

64:03 → 64:05

that would be so ideal.

64:05 → 64:09

And, you know, having classmates to practice

64:09 → 64:13

on, you know, calling them up or going on Zoom or,

64:13 → 64:16

you know, meeting in person, going for a walk, you know,

64:16 → 64:18

you're practicing the language.

64:18 → 64:20

So that was one of our goals.

64:21 → 64:24

And number three was increase the importance of the Gwich'in

64:24 → 64:28

language, providing expertise, advice, and

64:28 → 64:31

recommendations to the chief operating officer on language

64:31 → 64:33

related matters and issues.

64:33 → 64:38

So, we're preparing reports based on what we see in the communities.

64:38 → 64:41

We're identifying and applying for sources of funding for

64:41 → 64:43

language programs.

64:43 → 64:44

And

64:44 → 64:46

we get funded from the government of the Northwest

64:46 → 64:49

Territories, I'm very grateful for.

64:49 → 64:53

And it's to use the money is to use for learning

64:53 → 64:56

resources, for learning the language,

64:56 → 64:58

for promoting it.

64:59 → 65:02

And then the last one is

65:03 → 65:06

increase the opportunity for sharing resources across

65:06 → 65:09

regions and organizations.

65:12 → 65:14

Creating children's books.

65:14 → 65:17

We have three children's books right

65:17 → 65:19

now that are in the language.

65:19 → 65:22

And that was given to some of the schools.

65:22 → 65:25

I still have to make deliveries to the other ones as well.

65:25 → 65:28

But that's another project that we're working on too,

65:28 → 65:31

is all of the elders that have passed away,

65:31 → 65:35

they have stories that they documented from when were

65:35 → 65:36

five years old.

65:36 → 65:40

And trying to bring those alive and trying to bring them back

65:40 → 65:43

to the community so the kids know where their elders came

65:43 → 65:47

from and what you know, the era that they came from, you know,

65:47 → 65:50

where they were totally living off the land.

65:50 → 65:53

So yeah. Sorry if was rambling on.

65:53 → 65:57

Yeah. Lots of meaningful meaningful job. Yeah.

65:57 → 65:58

Yep.

65:58 → 66:00

And and then and again, you know,

66:00 → 66:03

creating the printed and recorded information using

66:03 → 66:08

audio is so important, and I I just can't stress that enough.

66:08 → 66:09

Yeah.

66:10 → 66:13

And the one other thing is finding qualified instructors

66:13 → 66:15

to teach the language.

66:15 → 66:18

There's a lot of people out there that speak the language,

66:18 → 66:22

but to be a teacher, you need to go to school.

66:22 → 66:26

So we to look for courses that we can bring into the

66:26 → 66:29

community for people that are interested in teaching the

66:29 → 66:32

language so they could find an effective way of doing so.

66:32 → 66:35

And with that said, I have to talk about

66:36 → 66:40

this textbook that we that was created.

66:40 → 66:42

It's called the book,

66:44 → 66:48

and it's basically learning the language from a

66:48 → 66:49

beginner's point of view.

66:49 → 66:54

And it's two hundred and seventy eight pages back in front.

66:54 → 66:57

And there's one topic for everything,

66:57 → 67:00

but it's in a it's in, like, sentence format.

67:00 → 67:02

So you learn a you learn a word,

67:02 → 67:04

but then it's used in a a sentence,

67:04 → 67:06

and you have to practice that.

67:06 → 67:09

And at the end of that, you have a little exercise to do,

67:09 → 67:11

a little quiz before you could move on.

67:11 → 67:14

And so I'm just very I'm excited to see that because

67:14 → 67:16

it's being published right now.

67:16 → 67:17

I saw the outcome, the book,

67:17 → 67:22

and it was just so exciting to see it like as a real live document.

67:22 → 67:26

And I'm hoping to have it mailed to me by beginning of

67:26 → 67:27

May.

67:27 → 67:30

And so then I can distribute it out to the people that are

67:30 → 67:31

currently learning the language,

67:31 → 67:32

but also give it out to the schools,

67:32 → 67:35

the Aboriginal language instructors as well.

67:35 → 67:37

Sounds really exciting, very practical.

67:37 → 67:40

So I'm keeping my fingers crossed for the success of that.

67:40 → 67:42

Okay,

67:43 → 67:45

I think we're running out of time.

67:45 → 67:48

So to finish, I wanted to really thank you,

67:48 → 67:50

Kasia and Salina,

67:50 → 67:53

for accepting our invitation and taking part in this discussion.

67:53 → 67:57

I think it was very informative,

67:57 → 68:01

very educational and our audience learned a lot

68:01 → 68:04

about Gwich'in language revitalization and the ways in

68:04 → 68:06

which technology can support this.

68:06 → 68:09

Thank you very much for accepting this invitation.

68:09 → 68:11

Thank you so much for having me.

68:11 → 68:14

It was a really great hour and I really enjoyed talking about

68:14 → 68:16

language revitalization.

68:16 → 68:17

So thank you.

68:18 → 68:19

Thank you. Right.

68:19 → 68:21

It was

68:21 → 68:26

really interesting to talk about the project again,

68:26 → 68:31

as it's been a couple of months from my perspective since I

68:31 → 68:35

finished my part of the Gwygin journey.

68:35 → 68:37

So it was really nice to

68:38 → 68:41

refresh my memory about this project.

68:42 → 68:46

Yeah, it was very interesting to talk to you about it.

68:46 → 68:47

So just to finish off,

68:47 → 68:52

I wanted to remind our audience that this session was being recorded.

68:52 → 68:56

So there will be a recording for you if you want to rewatch

68:56 → 68:57

it later on.

68:57 → 69:01

And thank you for joining us and see you soon,

69:01 → 69:03

I hope. Goodbye.

69:03 → 69:04

Thank you. Bye.

69:04 → 69:05

Thank you.

Let's connect and build together