Our approach was to create the MVP of the solution to get the product to early customers and let the client achieve business KPIs in a timely fashion. Functionalities and priorities were discussed with the client and multidisciplinary team during the two-day in-house Product Design Workshop. This helped us to forge product requirements and tailored solutions having been focused on users and business needs. Design Thinking was a strategic and practical process that made us achieve it.

Thanks to the outcome of the workshop, we were able to proceed smoothly with the wire-framing and graphic design phase during which we were in close cooperation with a development team so that we design tech-viable and effective solutions. Apart from the UX/UI visual assets, we crafted marketing materials that client used for talks with investors, encouraging operators to use the application and, consequently, unlocking the potential of the B2B-oriented part of the platform.

On the basis of a prior product design process, we crafted and launched a responsive web-based application on the Python Django framework. The whole development workflow was individual and adjustable to the current project’s needs. We were inspired by Agile development and followed selected Scrum ceremonies fine-tuning their frequencies to the changing environment and team size.