Product Design




Juilliard School

  • Responsive Web Design
  • HTML5
  • JavaScript
  • Django
The Juilliard School is a New York-based performing arts conservatory established in 1905.

The School schedules several hundred events each year. Our role involved back-end (Django) implementation as well as front-end coding work based on provided design concept.

The objective of the new calendar includes facilitating the user experience by allowing users from any device to navigate the site very easily to find performances among all the offerings that suit their taste and taking actions to obtain tickets or share the event with others

As part of an effort to improve attendance at the events and to gain deeper insight into the audience, an online event ticketing system (Spektrix) has been implemented. Event data from the calendar has been syndicated to other outlets including Web calendars, digital feeds, paper reports and on-campus digital signage systems.

Finally, with the new calendar, we improved back-end functionality allowing for more efficient content management.

Post-launch results: "Since implementing the new calendar, we experienced a 25 percent increase in ticket sales and a 10 percent growth in traffic on our website." - said chief technology officer of the school.

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