According to the IESE Cities in Motion Index, New York is the world's 'smartest' city. Highly developed infrastructure, long list of educational institutions and a great climate for business put the Big Apple at the top of the rank. Our client, who’s an after-hour rugby coach, noticed the need for high schools students to manage their training and games in a variety of school and amateur leagues. Many of them must travel long distances to show up for the training. He came up with an idea for a scheduling and communication tool and needed a software house to develop it.