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Asia E-Mart

13 November 2007

For an asian on-line shop offering electronic devices we prepared new graphic design. Our aim was to enable comfortable browsing experience even to novice users and most of all to improve the efficiency of the checkout process. As the result of our work the number of steps in the checkout process was decreased from 4 to 3 which reduced the amount of abandoned carts by 30%.

Our new graphical concepts are good examples of simple, functional and user orientated designs which focus on increasing e-commerce usability.

Status: unreleased | Type: design